We are looking for a talented and results-driven SEO Specialist to join our dynamic marketing team. The ideal candidate will have hands-on experience in optimizing websites for search engines, improving organic rankings, and driving targeted traffic. This role offers an exciting opportunity to contribute to our growth through strategic SEO practices.
Responsibilities
- Conduct comprehensive keyword research and implement them in website content.
- Develop and execute on-page and off-page SEO strategies.
- Monitor and analyze website performance using tools like Google Analytics, Google Search Console, etc.
- Optimize website structure, content, and metadata for better ranking.
- Build high-quality backlinks to increase domain authority.
- Conduct competitor analysis to identify opportunities and improve website performance.
- Create and manage a content strategy, including blogs and articles, aligned with SEO best practices.
- Stay updated with the latest SEO trends and algorithm updates.
- Collaborate with the content and design teams to create SEO-friendly content.
- Prepare monthly SEO reports to track performance and suggest improvements.
Requirements
- Proven experience in SEO (2+ years preferred).
- Expertise in using SEO tools like SEMrush, Moz, etc.
- Strong understanding of search engine algorithms and ranking factors.
- Experience with on-page and off-page SEO, including link-building strategies.
- Familiarity with CMS platforms like WordPress.
- Excellent analytical and problem-solving skills.
- Good communication and collaboration skills.